From below the "Loire" ( Still in France) we use to say that it is south. South have been invaded by "north" tourists more or less naked and of course in vacations ( mass tourism ) in the beginning of 70". This is where the cliche of blonde sexual appeal come from ( excluding the genetical rarety also represented in the world wide culture dominated and shown by Hollywood in its movies ). Personnaly I saw an Italian sophisticated night beautifully girl both more sexual and academically more beautiful than a beautiful sexual blonde bimbo. Here i'm challenging the beauty and/sex appealing values of the newly discovered East world. Is East still so attached to the immediate sex appeal of the blondiness like it was in West immediatly after the discovering of the mass tourism and the numerous crutch, German, suedish girls near to be naked in the Mediterranean beatchs and villages 40 years ago ? This cliche of the sexual blondiness have passed according to me.